Following the launch of his new equity-focused cannabis brand in Chicago and Illinois last year with a mission to reinvest in the less fortunate communities and individuals historically and disproportionately affected by prejudices, outdated laws and assumptions regarding the consumption of cannabis, Vic Mensa is back to investing in the community, this time by sharing in uncomfortable sleeping conditions.
On the 28th of February, he was spotted sleeping under a tent in Chicago’s viaduct with a group of people after giving out meals to the homeless and sharing in the uncomfortable and humbling experience of having to live outside with chilly temperatures which continue to drop, an effort to help raise money and awareness for the homeless crisis in the city.
According to popular news outlet TMZ, still $874,000 dollars away from her original goal of raising $1 million dollars towards the building of a shelter to house homeless and less fortunate people, the project was started by event organizer Englewood Barbie, whose initiative the 29-year-old rapper came out to support.
Expressing his shock at the circumstances homeless people have to deal with, especially with regards to unfavorable weather conditions Vic remarked that the effort was in honour of those who have previously frozen to death as a result of their living conditions and a part of a larger plot to make the city a better place.
Still on creating awareness towards the initiative to raise needed funds, the rapper proceeded to make a parody of the famous MTV Cribs showing off his tent and highlighting his sleeping conditions and limited supplies that had kept him warm through the cold night.
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