Ghanaian rapper Lyrical Joe, known for his lyrical dexterity and engaging performances, delved into his creative process and the evolution of his artistry during an interview on 3Music TV’s Big Conversation. Lyrical Joe shared insights into how he maintains his reputation as a lyricist while navigating the commercial demands of the music industry.
He emphasized the importance of having tough skin and being ready to go against the grain in an industry that often pressures artistes to conform. He explained that even when venturing into popular genres like Afropop, he ensures that his lyrical integrity remains intact. "Are you still going to be able to put something in there for somebody to listen and be like, okay, nice one?" he asked, underscoring his commitment to delivering thought-provoking lyrics regardless of the musical style.
His recent collaboration with Kuami Eugene on the song ENTER exemplifies this balance. Lyrical Joe praised Eugene for suggesting they create something new together rather than just remixing an existing track. This collaborative spirit led to a song that combines catchy hooks with Lyrical Joe’s signature lyrical depth. "I had to hold it as a lyricist," he explained, highlighting his role in blending mainstream appeal with substantial content.
Reflecting on his career trajectory, he mentioned that he might adopt a more mature and clean look as he grows older, akin to artistes like J. Cole and Kanye West who have shifted their focus from flashy fashion to their music and message. He hinted at a future where his attire might become more understated, allowing his music to take center stage.
Lyrical Joe’s journey illustrates the dynamic interplay between maintaining artistic authenticity and adapting to industry trends. His ability to blend compelling lyrics with appealing visuals continues to resonate with fans, ensuring his place as a prominent figure in the Ghanaian music scene.
Watch full video here:
https://youtu.be/b3kDOBs08-Q?si=bn88iz21DgV8EXB5
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