Global football star Kylian Mbappé is lending his influence to a new wave of premium portable audio, as electronics brand Loewe introduces its We. HEAR Bluetooth speaker series to the Ghanaian market.
Designed for both style and performance, the We. HEAR lineup blends sleek aesthetics with powerful sound output, targeting music lovers who want quality audio on the go. The range includes the compact We. HEAR 1, ideal for personal use and smaller spaces and the more robust We. HEAR 2, a 100-watt speaker built to deliver louder, deeper sound for outdoor settings and larger gatherings.

Available in bold colour options like Denim, Neon and Black, the speakers also reflect a fashion-forward approach, aligning with Loewe’s reputation for merging design with technology.
To mark the rollout, Loewe is running a month-long promotional campaign from April 20 to May 20, offering the speakers at discounted prices. The We. HEAR 1 is currently priced at GHS 400, while the more powerful We. HEAR 2 is going for GHS 900, making premium sound more accessible to a wider audience.
Customers can purchase directly from Loewe’s locations at Atlantic Towers or No. 12 Afunyah Street in Abelenkpe. Additional pick-up points include Orange FM in Kumasi, Pluzz FM and 3Music TV in Accra, expanding convenience for buyers across key cities.
With Mbappé’s global appeal and Loewe’s commitment to high-performance audio, the We. HEAR series positions itself as more than just a speaker, it’s a lifestyle accessory built for movement, energy and expression.
We. HEAR by Loewe. Feel the power. Hear the difference.
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