Written By : Ekow Adjei Mensah
In a monumental achievement for hip-hop, Chris Brown’s 2011 single LOOK AT ME NOW, featuring Lil Wayne and Busta Rhymes, has officially been certified Diamond by the RIAA, signifying over 10 million units sold and streamed in the United States. Released as the second single from Brown’s fourth studio album, F.A.M.E., the track became an instant anthem, blending infectious energy, rapid-fire verses, and a pulsating beat crafted by producers Diplo, Afrojack, and Free School. The song’s braggadocious lyrics and dynamic performances, particularly Busta Rhymes’ lightning-fast verse and Lil Wayne’s iconic flow, propelled it to peak at number six on the Billboard Hot 100, cementing its place as a cultural touchstone of the early 2010s. This Diamond certification, announced on May 5, 2025, marks a rare milestone, highlighting the enduring appeal of a collaboration that defined an era of hip-hop bravado.
The journey to Diamond status underscores the song’s universal resonance and the star power of its trio. Chris Brown’s melodic yet gritty delivery set the stage, while Lil Wayne’s verse, with lines like “I’m Lil Tunechi, I’m a nuisance,” showcased his playful yet commanding presence. Busta Rhymes, however, stole the show with a re-recorded verse, urged by Brown and Wayne. It became one of the most memorable of his career, delivering breakneck rhymes that left listeners in awe. The track’s commercial success was bolstered by its cultural impact, from college party playlists to viral attempts to mimic Busta’s rapid delivery. Its climb from 2x Platinum in 2011 to 7x Platinum in 2019, 8x Platinum in 2021, and now Diamond in 2025 reflects a slow but steady domination, driven by streaming platforms and nostalgic rediscovery.
This Diamond certification is a demonstration to the legacy of LOOK AT ME and its artistes’ influence. For Lil Wayne, it marks his fourth Diamond record, reinforcing his status as a rap titan. For Chris Brown, it’s a career-defining moment, proving his versatility as a singer and rapper. Busta Rhymes, celebrated for his intricate lyricism, sees his iconic verse immortalized with a Diamond plaque, as seen in celebratory moments like his appearance with Brown at LIV in Miami. Fans and industry peers alike have taken to platforms like X to laud the achievement, with posts noting the song’s nostalgic weight and its role in shaping modern hip-hop. As one of the few rap songs to reach this elite status, LOOK AT ME stands as a reminder of the power of collaboration and the timelessness of a well-crafted banger.
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