Ghanaian Afrobeats star King Promise has been announced as the headline performer for the halftime show at the 2025 Basketball Africa League (BAL) games. This marks the artist’s first major performance since clinching the prestigious Artist of the Year award at the recently concluded 26th Telecel Ghana Music Awards (TGMA).
The announcement, made by BAL officials earlier this week, has been met with excitement from fans across the continent, particularly following King Promise’s meteoric rise and consistent string of hits that have dominated charts in Ghana and beyond. His inclusion in the BAL’s entertainment lineup signals the league’s continued effort to blend African sports and music culture on a global platform.
The BAL, which has become one of Africa’s premier basketball competitions in collaboration with the NBA and FIBA, is known not only for its sporting excellence but also for showcasing top-tier African talent in the arts and entertainment industry. King Promise’s performance is expected to bring high-energy vibes and cultural pride to the games.
King Promise, whose real name is Gregory Bortey Newman, won Artist of the Year at the #26thTGMA2025 in recognition of his exceptional year in music, marked by chart-topping singles, international collaborations, and captivating live performances. This upcoming halftime performance will be his first headlining show since the TGMA win, setting the tone for what promises to be another landmark year in his career.
With the BAL drawing international attention and King Promise’s star continuing to rise, the halftime show is poised to be a memorable fusion of sport and Afrobeats — celebrating Africa’s dynamic talent on every front.
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